The Company ’s Studio Arm make Premium Video , Film , TV , Audio and Digital Programming for Millennial & Gen Z Audiences
LOS ANGELES ( August 8 , 2024 ) – BuzzFeed , Inc. ( NASDAQ : BZFD ) , a premier digital media fellowship , today distinguish Richard Alan Reid as President of Studio after attend as EVP , Head of Studio & International for the last three and a one-half yr .
While leading BuzzFeed Studios , Reid has vastly mould the landscape of the company across plastic film and TV by relaunching the move pictures arm as a premium product partner into the geological era of new Hollywood while leverage BuzzFeed , Inc ’s massive reach to millennial & Gen Z audience for the discharge of new and original scheduling .
During his time as BuzzFeed Studios EVP , Head of Studio & International , Reid negotiated retentive - term strategic partnerships with major question picture studios and strategic partners like Lionsgate , Universal Television , Acast Studios , and The Independent in the UK . He has led the studio apartment to four benchmark long time of remarkable success , acquire cost - effective , phonograph recording - breaking feature films like the heartwarming vacation comedy " EXmas ” , endearingrom - com"Puppy Love , " and supporting theatrical bang such as “ Fall ” and “ Black Demon ” . Additionally , groundbreaking documentary series like " Once Upon a Time in Londongrad " and " The Rise and Fall of LuLaRoe " showcased the strength behind the studios ’ unscripted section and their commitment to creating compelling depicted object breathe in by IP and investigative coverage stem from HuffPost and BuzzFeed News . Reid has also demonstrated the Studio ’s power to attract A - list endowment likeSnoop DoggandMartha Stewartin their Peacock cooking show , Snoop & Martha ’s Very Tasty Halloween .
As part of Reid ’s packaging , BuzzFeed Studios , is now absorbing and refocusing the knock-down telecasting branch of BuzzFeed , Inc. , which is abode to massive , fan - pet channels like BuzzFeed Celeb ( home of dear formats such as the Puppy Interviews with A list celebrities ) , BuzzFeed Video , Unsolved internet , and the BuzzFeed Animation Lab ( Creator of hugely democratic information processing such as Chikn Nuggit , and Land of Boggs ) , into one combined entity . Reid ’s role will now supervise all of the expanded studio cover digital video , distribution and premium programing across film , tv , docudrama , sound , immobile and licensing for BuzzFeed , HuffPost , Hot Ones and Tasty . As president , he will also lead all business and content operations across the society ’s international portfolio of edition and partnership around the existence .
Through the good continuation of digital subject matter , Reid and the Studios team are able-bodied to tailor-make programing that will come across and harness BuzzFeed ’s built - in selling power through cross - promotion of projects on BuzzFeed program by bug into BuzzFeed ’s engaged millennial & Gen Z audience of 300 + million , and societal chase of 520 million . Other region funneling into BuzzFeed Studios , include audio / podcasts with illustrious mentions like HuffPost ’s “ Am I Doing It Wrong ” lifestyle podcast continually featured on Apple ’s top 10 Self - Help playlists as well as a suite of firm channels housing existing capacity around theme like rightful crime , solid food and celebrity news from brands that BuzzFeed , Inc ’s fans know and love .
About BuzzFeed Studios
BuzzFeed Studios is a premium content studio apartment power by digital spiritualist powerhouse BuzzFeed , Inc. and its portfolio of beloved brands , include BuzzFeed , Tasty , HuffPost , First We Feast , and Hot Ones . Led by industry veteran Richard Alan Reid , BuzzFeed Studios develop , acquires , produces , and markets genre - spanning written and unscripted programming across film , serial publication , digital video , animation , audio , and licensing . With its admittance to a monolithic digital audience , BuzzFeed Studios leverage insights and data to make a clear competitive advantage in the market , furthered by its cost - efficient production capabilities , best - in - class diligence partnership , creative excellence , and power to rent seek - after audience and demographics .
About Richard Alan Reid
Richard Alan Reid is President of Studio at BuzzFeed , Inc - supervise the cognitive content and business operations across the troupe ’s outside portfolio of edition ( across BuzzFeed , HuffPost and Tasty ) , as well as conduct global digital television and exchange premium programming in film , television , audio and licence through the Studio division .
Reid is an award pull ahead manufacturer and creative director that has been behind multiple feature films ( “ Puppy Love ” , “ Exmas ” , “ strike ” , “ Book Of Love ” ) , Television Shows ( “ Snoop & Martha ’s Tasty Halloween ” , “ Once Upon A Time In Londongrad ” , “ The Rise & Fall Of Lularoe ” ) , advertising campaigns and noteworthy medium financial transactions . He has sold and produced celluloid and shows to NBCUniversal , Lionsgate , Paramount , Amazon Studios , Discovery , Sky and talk terms various output deals and partnerships with major studio , distributors , endowment and other publishers . He has directed commercial movement for brands include Citibank , BMW , Amazon , GEICO and Coca - Cola , and go many thought - leaders keynotes on the subject of content creation and audience behaviors in the digital old age . Prior to BuzzFeed , Inc. , Reid ladder evolution and production funding at two independent product companies , after moving to the US from the UK where he compose , germinate and directed comedy shows and live performance .
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